The Hosts of MSNBC’s ‘Morning Joe’ Changed Their Tune on Trump—Again - WSJ

A person close to NBC saw the move as a way for the “Morning Joe” pair to stay relevant ahead of a second Trump administration.

MSNBC has made strides in the ratings in the past few years and beat CNN on election night, but its viewership has fallen off since then. “Morning Joe” ratings for Nov. 6 to Nov. 14 were down 22% from the program’s average of more than one million viewers for the year through Nov. 5, according to Nielsen data. 

Incredible what a 22% drop in viewership will do to a broadcast journalist. I guess their hyperbolic coverage of the election wasn’t what they really believed; they were just doing it for the eyeballs.